As a global soft drink company that has made "Mizu To Ikiru" as our promise, Suntory share a sustainable water philosophy and will continue our efforts to contribute to the solution of water-related issues. Suntory created the MizuikuーEducation Program for Nature and Water as part of this commitment to preserve nature for future generations. Mizu stands for “water” and iku stands for “education. “Mizuiku – Aku Cinta Air Bersih (I Love Clean Water)” program is a sustainable project to promote the awareness of water preservation with future generations
In Japanese, Mizu stands for “water” and iku stands for “education.
Mizuiku “I Love Clean Water" is a sustainable program from Suntory in Japan to promote awareness and importance of clean water to children so that they can become agents of change in the preservation of clean water. Mizuiku started in 2004 in Japan and launched in Indonesia in 2019.
Mizuiku is a unique Suntory Group initiative to help children to appreciate the wonders of nature and understand the importance of forests to the maintenance of water resources, while thinking about how water resources can be conserved for the future.
Mizuiku is how we bring our philosophy “Mizu To Ikiru” into life by embrace the blessings of water and natural environment. Mizuiku is part of Suntory’s commitment to preserve nature for future generations
Water has enormous value for our households, food, culture, health, education, economics and the integrity of our natural environment. Without a comprehensive understanding of blessing of water, we will be unable to safeguard this critical resource for the benefit of everyone. And our Mizuiku program is the precious channel to deliver this understanding to our next generation, our children across Indonesia.
At the commemoration of National Children’s Day 2019, Suntory Holding Limited (SHD) and Suntory Garuda Beverage (SGB) announced official roll-out of Mizuiku water education program The children are expected to be the agents of change for water preservation in society, especially with their family and friends.
In honor of Earth Day and National Education Day 2021, SGB signed a new partnership agreement with The Ministry of Environment & Forestry (KLHK) of the Republic of Indonesia. This three-year partnership focuses on teaching the next generation about water conservation in schools, organizations, and surrounding communities.
By the end of 2021, Mizuiku educates more than 10,000 elementary school children as well as not less than 1,500 principals and teachers in sixe areas, including Gowa (Makassar, South Sulawesi), Banjarbaru (South Kalimantan), Tangerang (Banten), Sidoarjo (East Java), Jakarta, and Bogor (West Java).
Mizuiku shared four important lessons of water preservation modules
Understanding where clean water comes from and what we can do to maintain the availability of water on earth
Seeing various forms of water pollution and preventive measures that can be taken starting from the home and school environment
Shows the difference between the land planted with trees and how tree planting can be done to increase groundwater reserves and save the environment
Increase children's understanding of the importance of sorting waste so that it can be recycled. Making biopore holes and support for the Waste Bank are in this educational area.
At this moment, Mizuiku being shared with schools located nearby our factory, and also to Adiwiyata schools, with recommendation from local Environment and also Education Office. Should you have any requirements for Mizuiku, please contact us here